Sadly enough, there are many logo designers out there who think that a company’s logo and their brand are one-in-the-same. In reality though, a logo is just a small piece of the brand puzzle. Perhaps, this post will clear things up a bit. So what is a logo exactly? Simply put, a logo is merely […]

The post Designing a brand identity that will maintain its aesthetic on all marketing materials appeared first on Design daily news.

Download the Designers essentials package now!

A delicious identity created by Benoît Galangau for Mignon, a sweets shop based in Marseille.

The post Mignon brand identity appeared first on Design daily news.

Download the Designers essentials package now!

Sagmeister & Walsh recently shared the work they did for the visual identity of the Jewish Museum. More than a simple corporate identity, they created a real system that can even be adapted for the collaborators’ photos. Via The Dieline.

The post Jewish Museum identity by Sagmeister & Walsh appeared first on Design daily news.

Download the Designers essentials package now!

If you connected to your PayPal account recently, you may have noticed that the logo on the top left hand of their interface has changed. The redesign is not a radical one, but the changes are important enough for PayPal to send out press releases about it. Most noticeable, bot capital “P”s have been closed […]

The post PayPal gets a logo redesign appeared first on Design daily news.

Download the Designers essentials package now!

For their bid to host the 2022 Winter Olympics, the city of Oslo asked Snohetta design agency to design their visual identity. The result is a playful and colorful branding that makes a great first impression. Via Dezeen.

The post Visual identity for Oslo’s 2022 Winter Olympics bid appeared first on Design daily news.

Download the Designers essentials package now!

Sotheby’s recently announced a redesign of their logo by Pentagram. As usual, it’s brilliant work by Pentagram, with a choice of font much more suitable for the auction company. This said, I find that the apostrophe in the new logo looks really aweful, wasn’t there a way to make it look nicer? Via Brand New.

The post New logo for Sotheby’s appeared first on Design daily news.

Are you a blogger? Turn your posts into eBooks very quickly using MagPress, our Premium WordPress plugin.

This line-based logo design is great by itself, but it’s even better when you see the whole design process. The color scheme works very well and fits perfectly to the […]

The post Respublica University logo redesign process appeared first on Design daily news.

Are you a blogger? Turn your posts into eBooks very quickly using MagPress, our Premium WordPress plugin.

Brands are built to reflect companies identity and to be memorized as quickly as possible. Why is it so? A big reason is that we look very quickly at brands […]

The post 10 logos with a hidden message appeared first on Design daily news.

Are you a blogger? Turn your posts into eBooks very quickly using MagPress, our Premium WordPress plugin.

Brand New took a good look at the logos of candidate cities for the 2020 Olympics. I’m not a big fan of the logos but the commentary is good.

The post Logos for the 2020 Summer Olympics Candidate Cities appeared first on Design daily news.